Bergen County Businesses Surprise Valley Hospital With Free Meals

Bergen County Businesses Surprise Valley Hospital With Free Meals

Inspired by the sacrifices our front-line medical workers are making during the COVID-19 crisis, a team of Bergen County businesses joined forces to provide free meals to hard working ER doctors and nurses at Valley Hospital.

The effort was spearheaded by Peter Salerno, CMKBD, owner of Wyckoff’s Peter Salerno Inc. With the assistance of Sunrise Bagels of Wyckoff (their neighbors on Goffle Road) and E&S Foods, an idea was born.

Bergen County NJ businesses unite to give free meals to COVID-19 doctors.
Bergen County NJ businesses unite to give free meals to COVID-19 doctors.

“I was inspired by my daughter Gabby Mayer’s dear friend Sarah Jeane, a nurse (and front line hero) at Valley Hospital,” Peter Salerno said. “Her courage compelled me to help the front line. With the support and encouragement of my wife Tracy, I called my cousin Joe Guttilla of E&S Foods for help with supplies. His generosity, as always, was monumental.”

Now that Peter had food and supplies, he needed assistance putting meals together from a local business. He couldn’t have imagined how generous a friend and neighbor would be.

Bergen County NJ businesses unite to give free meals to COVID-19 doctors.
Bergen County NJ businesses unite to give free meals to COVID-19 doctors.

“I reached out to the owners of Sunrise Bagels, Manish (Sam) Aggarwal and his wife Seema,” Peter continued. “They immediately opened up their kitchen to me, where we prepared two sets of meals for 40 doctors and nurses in the Valley Hospital ER.”

Manish, Seema and Peter got to work, donning full gloves and masks before getting to work. They created 40 dinners of eggplant Parmesan and salad for Friday night, and penne with meatballs and salad for lunch Saturday afternoon.

Bergen County NJ businesses unite to give free meals to COVID-19 doctors.
Bergen County NJ businesses unite to give free meals to COVID-19 doctors.

Bergen County is statistically the hardest-hit New Jersey county in terms of COVID-19 cases (as of this publication). As of April 28, 2020, Bergen County experienced 15,104 confirmed cases of COVID-19, with a death toll nearing 1,000 individuals.

Front-line medical workers in Bergen County have been taxed enormously in terms of time, personal health and risk of exposure. In a time where people are asked to take extra precautions and practice social distancing, it is difficult to find ways to show support to these brave people.

Bergen County NJ businesses unite to give free meals to COVID-19 doctors.
Bergen County NJ businesses unite to give free meals to COVID-19 doctors.

“I felt so helpless during this difficult times. It felt so good to be able to do something for those heroes who are out there every day saving lives,” Peter Salerno reflected.

The hashtag #ValleyStrong is prevalent in the Bergen County (and Valley Hospital) area. We couldn’t support (and agree with) it more.

Bergen County NJ businesses unite to give free meals to COVID-19 doctors.
Bergen County NJ businesses unite to give free meals to COVID-19 doctors.

Closed for Coronavirus: A Love Letter To Peter Salerno’s Design Showroom

Closed for Coronavirus: A Love Letter To Peter Salerno’s Design Showroom

We hope you are healthy, safe and have the essentials you need during this trying, odd time in our lives. COVID-19 (the novel coronavirus) has turned the world into something none of us expected just a few weeks ago. And yet, “shelter in place” is the new normal. “Social distancing” is the new form of interaction.

And we miss each other.

(L to R) Anthony, Gabrielle, Tracy and Peter Salerno in the Peter Salerno Inc. showroom.(Photo: Andrew Bisdale)
(L to R) Anthony, Gabrielle, Tracy and Peter Salerno in the Peter Salerno Inc. showroom.(Photo: Andrew Bisdale)

This isn’t an article talking about the beautiful facets of Peter Salerno Inc.’s award-winning design showroom in Wyckoff, New Jersey. This isn’t a letter pining for Swarovski crystal, Miele appliances, and state-of-the-art accoutrements. That would be tone-deaf and insincere.

We miss the Peter Salerno Inc. showroom for what it represents.

The showroom is nothing without the people inside it. The social gatherings. The birthday celebrations for Peter, his family and friends. The cooking classes with culinary specialists like Chef Michael Latour. The special events like the art exhibit with Broadfoot + Broadfoot.

Larissa Taboryski of Purcell Murray and La Cornue prepares a cooking class at Peter Salerno Inc.'s showroom.
Larissa Taboryski of Purcell Murray and La Cornue prepares a cooking class at Peter Salerno Inc.’s showroom.

On a normal day, we marvel at the showpiece La Cornue statement kitchen, with Flamberge rotisserie and Grand Palais range. Today, we think about having an espresso at the display island with Anthony Salerno, or a Pellegrino with Gabrielle Salerno-Mayer. We remember watching as Peter Salerno used his own showroom kitchen to create lunch for his staff and loved ones, and thinking how much care he put into everything he does.

We miss all of it.

Some articles are created on a directive. We’re given a theme, a collection of media and a statement to drive home. This is not one of those articles. Today, we simply can’t wait for the moment we can reconvene in Peter’s showroom. To the world, it might be a KBIS Most Innovative Showroom award winner. To us, it’s a gathering place for wonderful people.

There will be updates about the re-opening of the Peter Salerno Inc. showroom to the public in the coming weeks, and we will certainly report that to you.

In the meantime, if you would like design advice or guidance during the COVID-19 pandemic, Peter Salerno and his team are offering remote “Design Online!” assistance, complete with a complimentary first virtual meeting.

Small Business Saturday: Your Shopping Guide to Bergen County, NJ

Small Business Saturday: Your Shopping Guide to Bergen County, NJ

Avoid the madness of Black Friday this year – there are amazing deals and incredible products available to you right in your backyard!

Saturday, November 30, 2019 is Small Business Saturday – the day when brick-and-mortar local businesses encourage you to get out and shop in your area’s finest small businesses. Lest you think that Small Business Saturday is a “small fry event”, think again! 2019 marks the 10th annual Small Business Saturday, and is observed nationwide by the great small businesses that make America strong!

Design Your Lifestyle is based in northern New Jersey, one of America’s true hotbeds of thriving small business. While many associate our area with malls and large commerce centers, northern New Jersey’s backbone is truly its small businesses.

We love Bergen County, New Jersey’s gorgeous main street and downtown shopping areas, which offer fantastic Small Business Saturday escapes from overcrowded malls and “big business” storefronts. From Wyckoff to Westwood, Ridgewood to hidden gems along Routes 4 and 17, Bergen County offers a plethora of amazing shopping options this Small Business Saturday!

Here are a few of our personal favorite “hidden gems” for you to check out on November 30th, as Small Business Saturday returns to Bergen County!

Small Business Saturday: Bergen County, NJ Shopping

1. Peter Salerno Inc. Home Design Shops (511 Goffle Road, Wyckoff, NJ)

Anchored by a showroom that 201 Magazine called “a wonderland under one roof”, this 3-shop design storefront is a must-visit for anyone considering a new home, home remodel, or update to their custom kitchen or bath design. Located just off Routes 208 and 4 in Wyckoff, NJ, the Peter Salerno Inc. Home Design Shops are an all-in-one center for home design enthusiasts.

511 Goffle Road, Wyckoff, NJ: A home design paradise!
Peter Salerno Inc. Home Design Shops, in beautiful Wyckoff, NJ!

The journey begins at Peter Salerno Inc., winner of the most national design awards since 2002. Peter and his team specialize in custom kitchen and bath design, ranging from classic to contemporary, traditional to transitional. The gorgeous showroom (winner of KBIS’ Most Innovative Showroom award) features kitchen, bath and bar designs. Peter Salerno Inc. also specializes in lounges, wine cellars, and “man caves” for the most discerning of customers.

Adjacent to Peter Salerno Inc.’s showroom are Stratta, the Tile Boutique and Oberg & Lindquist. Stratta is a jaw-dropping center for amazing artisan tile, ranging from fine marble to quirky art pieces to the latest in “green” tile (cork, faux wood, etc.). Oberg & Lindquist is a one-stop small business destination for home appliances, including some of the finest names in the industry – Wolf, Sub-Zero, Miele and more.

2. B. Witching Bath Co. (11 S. Broad St., Ridgewood, NJ)

A fine escape from the big business bath companies, B. Witching Bath Co. is a great find in the heart of downtown Ridgewood. From soaps to lotions, oils to soaks, the product assortment at B. Witching is alluring and high-quality.

Stemming from a 40-year family tradition of fine handmade bath products, B. Witching Bath Co.’s products “are uniquely formulated with the finest therapeutic botanicals, wholesome ingredients, essential oils and minimal preservatives”. Each batch of their products are crafted to high standards on an individual basis.

For the guys out there who often find themselves at a loss in big bath care stores, fear not! We love B. Witching’s efforts to invite men into their store with fine products designed “for him” as well.

3. Serene Spa & Boutique (288 Center Ave., Westwood, NJ)

A walk through the charming downtown center of Westwood brings you to Serene, a quaint spa and boutique with a natural vibe. The name “Serene” is indicative of the feeling you get upon entering the storefront, as customers find its atmosphere relaxing and peaceful.

Serene Spa and Boutique, Westwood, NJ.
Serene Spa and Boutique, Westwood, NJ.

Serene offers a wide array of products, from clothing to skin care. Need a break from the stressful rush of holiday shopping? Serene also offers a litany of fairly priced health options – from massage to waxing, Reiki massage to skin care.

The Serene boutique also offers the added bonus of some very unique jewelry options! If you’re a lover of baubles and bangles, bracelets and necklaces, then make sure you stop by for a fine small business option for your jewelry needs.

4. Caffe Anello and Sogno Coffee (425-429 Broadway, Westwood, NJ)

Of course, all this Small Business Saturday shopping is bound to make you hungry! Our favorite local haunt for a unique bite to eat and a world-class cup of coffee is Sogno Coffee – conveniently, just a short walk away from Serene Spa & Boutique in the heart of Westwood.

You’ll visit Sogno Coffee for its magnificent coffee and beverage selection, including espresso, macchiato, cappuccino and some fantastic hot chocolates. You’ll stay for their assortment of freshly made crepes, available in both Sweet and Savory options. We highly recommend the simple delight of the Fourth Avenue, a handmade crepe made fresh and served with lemon juice, honey, sugar and butter.

If you need a little more nourishment, the double storefront also features Caffe Anello, a tremendous sit-down restaurant you’ll visit over and over again!

Who is “The Face of The Ultimate Kitchen” in 2019? Exclusive Design Article

Who is “The Face of The Ultimate Kitchen” in 2019? Exclusive Design Article

It’s quite the honor to be named “The Face of the Ultimate Kitchen”. Bergen Magazine set out to bestow that honor on one designer in their 2019 Faces of Bergen edition, and we couldn’t be more confident with their selection.

“We’re about working with clients, big or small, classic or modern, creating the rare and distinctive personalized space for any budget,” explains Peter Salerno, the 2019 “Face of the Ultimate Kitchen” in Bergen Magazine.

Peter Salerno is the owner and founder of Peter Salerno Inc., the most award-winning North American custom kitchen and bath design firm of the 21st century. Since 2000, Peter and his design team have won 35 national and international design awards from such prestigious organizations as the NKBA, KBIS, HGTV, Sub-Zero, Wolf, and Signature Kitchens & Baths.

Peter Salerno Inc. represents a three generation lineage of passionate, masterful custom designers. Peter Salerno founded his eponymous business in 1997 on the shoulders of his father Rosolino’s work as a master cabinetmaker in Sicily. Alongside his wife, Tracy, and his children, Anthony and Gabrielle, Peter has revolutionized the “family business” into a world-class design firm that has installed custom kitchen and bath designs in multiple countries on multiple continents.

Peter Salerno Inc. has expanded to a gorgeous, award-winning showroom on Goffle Road in Wyckoff, New Jersey, and become a cornerstone business in Bergen County’s marketplace. While Peter’s designs have taken him around the world, he still takes great pride and pleasure in being a New Jersey-based kitchen and bath designer, with dozens of award-winning designs in homes spanning New Jersey, New York and the American Northeast.

“With an eye for the unusual, Peter searches the globe for unique materials, reclaimed objects and old timbers from barns and historic buildings,” the article in Bergen Magazine reads. Peter Salerno Inc. has become synonymous with beautiful and eclectic design materials. From reclaimed tin from a Route 66 gas station to old timbers from an historic New York City orphanage, the next great inspiration for an award-winning Peter Salerno Inc. design can truly come from nearly anywhere.

It’s a wonderful honor to be recognized as the “Face of the Ultimate Kitchen” by a forward-thinking publication like Bergen Magazine, and it’s a moniker that Peter Salerno sees as both a great compliment and a great challenge.

Pick up your copy of Bergen Magazine’s “Faces of Bergen 2019” edition!

A Kitchen Designer Shares His 2017 Home Thanksgiving Photos

A Kitchen Designer Shares His 2017 Home Thanksgiving Photos

Peter Salerno Inc. is the most award-winning North American kitchen and bath design firm of the 21st century. So it stands to reason that in the Salerno family home, Thanksgiving is a pretty big deal.

“[F]amily dinners are all about food, love and more food,” Peter Salerno quipped on social media during Thanksgiving 2017, posting a series of photos of his immediate and extended family sharing a sumptuous Thanksgiving dinner in their stunning Bergen County, New Jersey home.

Thanksgiving 2017 photos with Peter Salerno and Peter Salerno Inc.
Thanksgiving 2017 photos with Peter Salerno and Peter Salerno Inc.

Peter Salerno was joined for Thanksgiving by his wife Tracy, his father Rosolino and his mother-in-law Jo. Peter’s son Anthony was accompanied by his wife Eve and daughter Jesse, and Peter’s daughter Gabrielle came with her husband Brian and their daughter Brielle.

Peter was sure to thank the renowned Goffle Farms for the family’s delicious 18 pound turkey. The main course was accompanied by some outstanding side dishes, from the traditional (mashed and roasted potatoes, string beans) to the unconventional (a delicious lime and pineapple mold).

Thanksgiving 2017 photos with Peter Salerno and Peter Salerno Inc.
Thanksgiving 2017 photos with Peter Salerno and Peter Salerno Inc.

The meal also featured a beautiful and delicious pasta course – homemade pumpkin fettucine with a creamy sausage sauce. The fettucine was a huge hit with the family!

As the 2017 holiday season swings into full force, it’s important to take these moments to cherish those around you – both in your professional and personal lives. Peter Salerno takes great care to maintain a good work-life balance, and takes the time to nurture his work family alongside his own.

Thanksgiving 2017 was a pretty beautiful day for Peter Salerno and his family, but nothing compares to the warmth he felt in his own home. Peter sincerely hopes you had a blessed, safe and satisfying Thanksgiving full of love this year.

Enjoy these exclusive photos from Peter Salerno (of Peter Salerno Inc.)’s 2017 home Thanksgiving!

Peter Salerno's pumpkin fettucine with creamy sausage sauce.
Peter Salerno’s pumpkin fettucine with creamy sausage sauce.
Thanksgiving 2017 photos with Peter Salerno and Peter Salerno Inc.
Thanksgiving 2017 photos with Peter Salerno and Peter Salerno Inc.
Thanksgiving 2017 photos with Peter Salerno and Peter Salerno Inc.
Thanksgiving 2017 photos with Peter Salerno and Peter Salerno Inc.

NorthJersey.com | Top 5 Kitchen Designs for Chefs

NorthJersey.com | Top 5 Kitchen Designs for Chefs

Laura Adams Stiansen of NorthJersey.com recently ranked the “Top 5 New Jersey Kitchens Designed for a Chef (or chef at heart)” – and we love her list!

Laura’s list of featured designers is a high-class “Who’s Who” of kitchen designers and kitchen design firms. From Peter Salerno Inc. to Ulrich, Kitchen Kaboodle to Anthony Albert Studios and Kuche+Cucina, these design firms (and their kitchen designs) have left both professional chefs and enthusiastic, serious home cooks in awe.

The contractors featured on these designs, in no order, are Kuche+Cucina, Anthony Vero, Ulrich, Jim Van Orden, and Ulrich.

Peter Salerno Inc. kitchen design featured by NorthJersey.com. (Photo: Peter Rymwid)
Peter Salerno Inc. kitchen design featured by NorthJersey.com. (Photo: Peter Rymwid)

Laura Adams Stiansen’s list of kitchen designs piqued our interest due to its attention to detail and appeal to multiple types of consumers, chefs and families. Her featured kitchen designs include “For a growing family”, “for a rising culinary creator”, and “for the master chef”.

From Laura’s introduction to this article:

Whether your family is growing from four to five or if your new hobby is creating innovative dishes with the ingredients you have on hand — having the right tools in your kitchen is important. Space, shelving and high-end appliances are all pieces that need to fit together to create the perfect kitchen.

The designers of these world-class chef’s kitchen designs were happy to speak regarding their creations.

“The best part of this project was the collaboration with the owners,” Peter Salerno stated to the author. “They are artistic, and were not afraid to go with something edgy. They listened to my ideas and asked how we could bring it up a notch.”

“I feel it’s always best that we get involved before construction begins to be certain all the client’s wants and needs can be met,” Anthony Passanante of Anthony Albert Studios added.

For more on these amazing kitchen designs created with chefs and avid cooks in mind, please check out the full article on NorthJersey.com!