Peter Salerno on CBS Radio’s Small Business Report

Listen to Peter Salerno on CBS Radio’s Small Business Report

Peter Salerno (of Peter Salerno Inc.) recently appeared on CBS Radio as part of WCBS 880’s “Small Business Report with Joe Connelly” as an expert on small business growth.

Among the topics Peter discussed were Exclusive Designs, Premium-Priced Products, and How to Grow with a Large Partner.

Transitional kitchen design, Peter Salerno Inc. 2017 (Photo: Peter Rymwid)
Transitional kitchen design, Peter Salerno Inc. 2017 (Photo: Peter Rymwid)

As the owner and founder of Peter Salerno Inc., the most award-winning custom kitchen and bath design company of the 21st century, Peter Salerno understands how to balance growth with greatness, and sales with client satisfaction.

Peter gave small business owners (especially in the interior and home design sector) great advice regarding several key topics. Here are some highlights:

On premium pricing:

“You have so many people that are middle-of-the-road and a client can’t distinguish one from another,” Peter said to Joe Connelly. “Once you put yourself at another level, they see the difference, they appreciate the difference – and if it is in their budget, that’s the way they want to go.”

On providing exclusive designs through new vendors:

“One way [Peter] finds new vendors is by going to the small trade shows, because the new vendors can’t afford the big shows,” explains Joe Connelly.

Peter Salerno Inc.'s award-winning 2015 kitchen design. Photo credit Peter Rymwid.
A Peter Salerno Inc. award-winning kitchen design. Photo credit Peter Rymwid.

Creativity and personalization are key factors in Peter’s design process. He feels the client should play an instrumental role in the creative process by sharing ideas to help realize their own unique design. With a dedication to artistic authenticity, Peter hand draws all renderings based on client need as well as careful period research.

Peter has been recognized with an unprecedented 35 national design awards (through June 2017), making him the most award-winning custom kitchen and bath designer in North America. This figure includes 23 national awards from the National Kitchen and Bath Association within the past 10 years.

Peter Salerno's 2014 NKBA Best Kitchen. (Credit Peter Rymwid)
Credit Peter Rymwid, Peter Salerno Inc. 2014 Best Kitchen NKBA

His designs have been published in numerous magazines including Design New Jersey, 201 Magazine, New Jersey Home and Style, Luxury Living, The Robb Report, Woman’s Day, New York Spaces, Millionaire Magazine, 201 Magazine, K+BB, Profiles, Aspire and Kitchen & Bath Design News as well as other numerous trade publications.

For more information about Peter and his company, visit the official Peter Salerno Inc. website.

Sleek, Stylish Beach House Bathroom Design

Design Your Summer Beach House’s Ideal Bathroom

Update your beach house bathroom to be sleek, stylish and inviting.
Update your beach house bathroom to be sleek, stylish and inviting. (Credit Peter Rymwid)

The phrase “beach house bathroom” has conjured up the wrong images for far too long. Ratty throws, sandy floors, and outdated showers and tubs once dominated the bathrooms of summer homes, as homeowners were preoccupied with all the things that could go wrong with its design.

Instead, why not focus on what can go right? The summer of 2013 is the perfect opportunity to update your beach home’s bathroom to a sleek, stylish appearance that reflects the pride and presentation that you’ve built into the rest of your space.

Many of the questions that beach house owners have about updating their bathroom designs seem logical.

“Why should I invest in the bathroom; it’s just going to get dirty!” “What happens when family and guests track sand all over?” “Shouldn’t I just consider my beach home’s bathroom as a glorified mud room?”

The answer to all these concerns is a simple one. Your family, friends and guests will inherently assign the same value to any room in your home that you do – bathroom included. If you invest the time, focus and proper design elements towards making your beach house bathroom sleek, stylish and beautiful, its users will treat it with the same care and respect.

Great views and open floor plans can maximize your beach house bathroom's space.
Great views and open floor plans can maximize your beach house bathroom’s space. (Credit Peter Rymwid)

Great views and open floor plans can maximize the space in your beach house bathroom. As Ren Miller, editor-in-chief of Design New Jersey magazine, stated in our Summer 2013 interview, “Views are important – get some big windows in your vacation home!” Make sure the designer handling your bathroom space values clean, functional design.

Also, don’t be afraid to trade in those ratty rugs and throws for tile floors. They’re much easier to clean and maintain, and once again – if you present a beautiful space, it is bound to be respected by your guests.

Finally, if you are dealing with an interior or narrow bathroom space, and space is at a premium, there are still creative design solutions! In our photo example at the top of the article, note the use of floor-to-ceiling mirrors to present the illusion of a larger space. Also, our design team was sure to stack as much functional storage as possible within the beautiful vanity and mirror combination on the far wall.

A great designer or design firm can make the most of any beach house bathroom, large or small. For more information on how Peter Salerno and his team can be of service, please visit their website.

Your Spacious Summer Kitchen Design Tips for 2017

Summer Home Kitchen Design Tips To Maximize Your Space

So you’re thinking about creating the perfect summer kitchen. That’s fantastic! What better way to share one of the most intimate rooms of your home with friends, family and guests than by creating an inviting, warm summer kitchen in which to share meals and memories?

Updating your kitchen, of course, can seem daunting. Where do you start? What should you value? And what special design elements can you implement to add the warmth and joy of summer into your kitchen – whether it’s for a vacation home, or all year round?

Create an inviting summer kitchen with open floor plans and a splash of color.
Create an inviting summer kitchen with open floor plans and a splash of color. (Credit Peter Rymwid)

Our expert design friends at Peter Salerno Inc. are here to help with a few design tips (and some great photography, courtesy of Peter Rymwid). With our help, you can transform your kitchen into an inviting space sure to please your loved ones and guests for years to come.

Tip #1: Utilize an open floor plan.

Make sure your kitchen has enough space to accommodate as many guests as you may have. This doesn’t just include comfortable seating – there needs to be space in which to maneuver. Also, it’s important that the person utilizing the kitchen feels just as much a part of your gathering as anyone else, so make sure he or she can easily see and be seen by your guests!

Tip #2: Multiple seating areas.

The same summer kitchen design, from another angle. Notice the added seating!
The same summer kitchen design, from another angle. Notice the added seating! (Credit Peter Rymwid)

Take a look at this second photo. Surprise – it’s the same kitchen as above! Adding a center island with bar-style seating is a fantastic way to provide your guests with more areas to relax and enjoy themselves. It also provides the “chef du jour” with the opportunity to interact more intimately with your guests. Creating this island seating space also ensures that you can accommodate more people without detracting from your open floor plan.

Tip #3: Have fun with summer color(s)…

…but don’t go overboard! Pick one or two bright, friendly summer tones to accent your kitchen (notice our combination of clean white and light nautical blue). You can easily add color to your space by setting out fresh fruit and vegetables, bringing in fresh flowers, and/or setting out enticing foods and drinks (like a great bottle of red wine or a tall pitcher of rosemary lemonade – you can find the recipe for that here!).

Of course, when it comes to designing your dream summer kitchen, there’s no better place to start than a visit to your trusted design experts. With 30 years of custom, award-winning kitchen and cabinetry design experience, turn to Peter Salerno and our top-notch team to create your ideal summer kitchen with love and care.

For more information on Peter Salerno Inc. and their award-winning summer kitchen designs, please visit their website.

Tesoro 21st Century Classics: Jaw-Dropping Kitchen Design Photos

Traditional luxury will never go out of style. 

A beautiful Peter Salerno Inc. kitchen design. (Credit Peter Rymwid)
A beautiful Peter Salerno Inc. kitchen design. (Credit Peter Rymwid)

That is the thought process behind the Tesoro ™ Collection, a series of traditional kitchen designs that mix old-world design theory and modern technological amenities.

The Tesoro ™ Collection is a trademark of Peter Salerno Inc., the most-award winning custom kitchen and bath design firm of the 21st century.

kitchen design, Peter Salerno Inc. 2017 (Photo: Peter Rymwid)

From the Peter Salerno Inc. website:

About Tesoro ™…

In Italian “tesoro” means “treasure.” When you step into one of our Tesoro™ kitchens, you are stepping into an interactive treasure box created for you by the highest awarded design firm of this century.

Tesoro™ is the best of Classic and Old World design re-imagined for the 21st Century. Tesoro™ features our own moldings, colors, woods, reclaimed tin hoods, and reclaimed tin panels to ensure a truly one-of-a-kind space unequaled in luxury.

The combination of classical and contemporary speaks directly to the three generations of family artisans that comprise the Salerno legacy. Peter Salerno’s father, Rosolino, was a master craftsman and cabinetmaker trained in Sicily. He passed his love of fine craftsmanship on to his son, and Peter’s artistic vision coupled with his father’s “old world” training created a design dynasty.

Peter Salerno's 2014 NKBA Best Kitchen. (Credit Peter Rymwid)

Peter Salerno’s idea behind the Tesoro ™ Collection is simple: classic, beautiful design can be timeless, but functionality of that design needs to remain current. By crafting luxurious traditional kitchen designs around aesthetically beautiful and modern appliances, the Tesoro ™ Collection from Peter Salerno Inc. is something to behold.

Many Tesoro ™ Collection kitchen designs offer custom designed and created hoods made of reclaimed tin ceilings from around the world. Not only does Peter Salerno create a new life from recycled materials, but each pattern comes with a backstory. Some of his patterns have been taken from gas stations on Rt 66, cafes and jazz clubs in New Orleans, and speakeasies owned by Al Capone. These hoods are truly unique and are only available through Peter Salerno Inc.

Peter Salerno's gorgeous French-inspired Princeton kitchen is in his design portfolio

You can see even more examples of Peter Salerno Inc.’s world-class by visiting their Houzz page, logging onto their website, or visiting their Wyckoff and Mendham, New Jersey showrooms.

Impressive Interior Design’s Modern Fireplace Tile Ideas

Awesome Design Article From Impressive Interior Design

We at “Design Your Lifestyle” take great pride in sharing the best custom design ideas for your bath, kitchen and home – even if they’re from another blog! Such is the case today, as we happily share with you a great piece from Impressive Interior Design.

Andreea and the team at Impressive Interior Design run an expert, informative blog presented beautifully in a clean, minimalist package. A site that incorporates clean design based on plenty of open space, smart use of neutrals and whites, and eye-popping floral accent colors? We’d say that as “stylish for 2017” as you can get!

The article that caught our eye was “Modern Fireplace Tile Ideas“, a great feature piece that covers trendy, aesthetically-pleasing fireplace tile options. The Impressive Interior Design team leaves no stone (or pebble) unturned, featuring a wide variety of tile options for your fireplace that covers virtually any overall home design.

A beautiful modern fireplace tile design by Peter Salerno Inc., featured by Impressive Interior Designs.
A beautiful modern fireplace tile design by Peter Salerno Inc., featured by Impressive Interior Designs.

The role of the fireplace in living quarters has shifted from simple appliance to a design focal point in recent years, as Impressive Interior Design intelligently points out in this excerpt:

The fireplace is a synonym for a comfortable home, but it is also a place where you can show your designing capabilities.

Modern fireplaces are welcomed in any home because of their easy operation and most importantly the warmth they create.

Good old fireplaces have received a new furnace and design making them the main focal point of the room, the “jewels” in the interior.

The article breaks down modern fireplace tile design ideas into two categories: “style” and “substance”, for lack of an easier breakdown.

Another stunning modern fireplace tile design from Peter Salerno Inc.
Another angle of the stunning modern fireplace tile design from Peter Salerno Inc.

In terms of style, Andreea and her team recommend such trends as patterned tile layout, faux aging of materials and the use of neutrals as core colors. We also love the bold, “throwback” choice of a herringbone tile pattern.

When it comes to substance, we’re dealing with what your fireplace tile is actually made of. From glass to ceramic, pebble to terra cotta, marble to granite, Impressive Interior Designs gives you a variety of options from which to choose – and we like that. An expert designer thrives in creative versatility, and the myriad of options given in this article speaks to its artistic vision and spirit.

For the full article on Modern Fireplace Tile Ideas, check out Impressive Interior Designs!

NKBA Features Peter Salerno Inc. in ‘Profile of Excellence’

See Peter Salerno Inc.’s NKBA Design Profile of Excellence

We at “Design Your Lifestyle” are humbled to have the support and patronage of Peter Salerno Inc., our world-renowned parent company. Since 2002, Peter Salerno Inc. has won more national design awards for custom kitchen and bath design than any design company in North America.

A large portion of those awards have come from the National Kitchen & Bath Association (NKBA), one of the finest organizations of design professionals in the world. Peter Salerno and his team have earned 22 prestigious NKBA (and KBIS) awards over a span of 14 years, which includes Best Overall Kitchen design awards in 2008 and 2012.

Peter and Anthony Salerno with Andrew Mackenzie and Ash Sukumar of the NKBA.
Peter and Anthony Salerno with Andrew Mackenzie and Ash Sukumar of the NKBA.

Recently, the NKBA featured Peter Salerno and Peter Salerno Inc. in a “Profile of Excellence” article that we loved and wanted to share with you. The author, Johnna Beckmann, paints a holistic view of Peter’s success – from approach to concept through rewards and gratitude. It’s a highly informative piece that provides insight into Peter Salerno Inc.’s award-quality mission and design approach.

An excerpt from the Peter Salerno Inc. NKBA “Profile of Excellence” article:

“Being an NKBA Design Competition winner has given me and my business increased exposure and credibility,“ says Salerno. “Because of it, I’ve been offered new projects all over the world, most recently kitchen designs in both Russia and Canada.”

Several of Salerno’s award winning projects have been featured on HGTV.com and in magazines like Kitchen & Bath Design News, Signature Kitchen and Baths, Home Style, Design New Jersey, (201) Magazine and Bergen Magazine. Winning also landed him a spot in an NBC video showcasing New Jersey mansions and led to consulting jobs with White River Millwork, Inc. and Enkeboll Design. Not to mention the multiple job offers that have come about due to the award.

The award brands you a part of an elite group of designers and exposes you to an entirely new client base according to Salerno, and he encourages all NKBA designer members to consider entering the competition.”

We strongly encourage you to read the full article!

The 2012 NKBA Kitchen of the Year, featured in Peter Salerno's online design portfolio.
The 2012 NKBA Kitchen of the Year, featured in Peter Salerno’s online design portfolio.

About the NKBA, courtesy of their website:

The National Kitchen & Bath Association (NKBA) is the not-for-profit trade association that owns the Kitchen & Bath Industry Show® (KBIS), as part of Design and Construction Week ® (DCW). With nearly 14,000 member companies representing tens of thousands of members in all segments of the kitchen and bath industry, the NKBA has educated and led the industry since the association’s founding in 1963. The NKBA envisions a world where everyone enjoys safe, beautiful and functional kitchen and bath spaces. The mission of the NKBA is to inspire, lead and empower the kitchen and bath industry through the creations of certifications, marketplaces and networks.

Memorial Day Tributes: This Year, Say More Than ‘Thank You’.

Why ‘Thank You’ Is Just the Beginning on Memorial Day

Thank you for your service. It’s a phrase that has become almost synonymous with Memorial Day (and to some extent, Veteran’s Day) in America. From billboards to TV ads, graphic design to greeting cards, these 5 words are the catch-all catchphrase that stands for a debt of gratitude that American citizens cannot possibly repay.

And so, with so much to be grateful for in a free country, it might be time to ask ourselves: “Shouldn’t we try to say just a bit more?”

This Memorial Day, say more than "Thank you for your service". (Credit: Peter Salerno Inc.)
This Memorial Day, say more than “Thank you for your service”. (Credit: Peter Salerno Inc.)

This line of thinking actually started a year ago, when we met with Peter Salerno, owner of our parent company Peter Salerno Inc. and a veteran of the United States Navy. On our way out of the meeting leading up to Memorial Day, we turned at the door and stated, “Hey – thank you for your service.”

Peter smiled, of course, and nodded his head in a “you’re welcome”. Later that day, we realized that while we meant what we said, Peter was probably going to hear the same 5 words dozens more times over the next several days, and had for decades before that.

This isn’t to say that veterans aren’t happy to hear “thank you for your service”. At their core, most American military veterans are humble, modest, and shy away from personal praise. They’re not looking for individual recognition or to be ‘singled out’ for their heroism and valor.

Peter Salerno, during his service in the U.S. Navy. Happy Memorial Day!
Peter Salerno, during his service in the U.S. Navy. Happy Memorial Day!

But just because our military heroes don’t ASK for more than a ‘thank you’ doesn’t mean we shouldn’t GIVE it to them.

Think about your own life – what you do, where you’ve been, and what roles you’ve come to occupy in your life. If you’re a teacher, it must be lovely to get your first few “World’s Best Teacher” gifts. As an actor, your first “Break a leg!” is a cool thing to hear. But after countless repetitions of the same well wishes and compliments – whether we mean it or not – those common refrains start to ring a bit hollow and a bit dry.

It doesn’t take much to put a little more effort into your gratitude this Memorial Day! 

If you have a family member, friend, loved one, neighbor or colleague that has served in our nation’s military, take an extra few minutes to find out more about their service, their personal likes and interests. “Design” the military veterans in your life a special show of your thanks – even if it’s as simple as crafting a new way to say “Thank you for your service”.

Take a little time to help a veteran with a project, errand or work around their home. Volunteer to drive an elderly veteran to a Memorial Day Parade or out to lunch. Or do something that’s increasingly rare these days – pick up the phone, send a letter, or make a personal visit.

To the U.S. military veterans and those who gave their lives in service of our country – we know “thank you” isn’t enough to repay you. We also know that you don’t ask for our gratitude, recognition or payment – your sacrifice is selfless. Regardless of why or how you entered the military, the fact remains that you gave of yourselves for the greater good of our country, and you personally protected the freedom and security of families like mine that you will never know or meet.

So this year, we’re choosing not to “thank you for your service”. Because in many ways, we should be thanking you for everything.